Breaking News From Corporate Copy Print.

I need to let you know about a special technology we have that can dramatically increase your response rates and return on investment. Please take three minutes to watch a fun but enlightening video we created…I think you’ll be amazed at some of the documented results.

Then contact me right away so I can tell you more.

Watch the video here:

http://www.watchprintwork.com/?viewVideo&id=D99C5D53D0DDA6700E585F5EEB223FE9

 

We Just Made Your Life Easier

Feel free to take your shoes off and get comfortable. We don’t mind. In fact, we won’t even know. Our file transfer center makes it possible to instantly submit large digital files without ever leaving the comfort of your chair. Once you upload and submit your files, we’ll send you a confirmation via email. Your days of delivering a disk by hand are over.

Of course, if you ever wanted to lace up your shoes and pay us a visit for old time’s sake, we’d be glad to see you.

To get started visit our web page at www corporatecopyprint.com and sign up.

 

The Evolution of Direct Mail.

Recent studies show that the average US consumer is exposed to nearly 3,000 marketing messages every day. Only 50 or so of those message are even noticed and only 4 of those receive significant attention. Clearly the consumer is in control relative to communications media and they are very good at tuning out irrelevant media. Fast forwarding past commercials, flipping past print ads and sorting the mail over the recycle bin – there are many ways to avoid marketing messages.  For Marketers the issue becomes finding innovative ways to break through the marketing clutter of the day and capture attention from the consumer.  How will your company’s messaging stand out in this fast-paced flurry of media?  What can you do to improve your response ratings without a significant increase in cost?

An integrated, multi-touch, multi-channel approach is a proven way to accomplish this. By placing a trackable and measurable link on each marketing piece, we put you in position to communicate on a more personal and relevant level with your  prospects and customers. This web-based response mechanism allows you to drive increased response rates and higher marketing return on investment.  The additional cost to produce an integrated campaign is minimal when you consider the increase in response and conversions seen by successful campaigns. Although any industry can benefit from an integrated campaign some of the top response rates are seen by Manufacturing, Insurance, Retail & Services and Not-for-Profit.

Making a personal and relevant connection with your prospects and customers is key to success in today’s business environment.  Contact me to learn more. By email at  alexl@corporatecopyprint.com or by phone at 816.252.0400

Alex

 

Your chance to “Tell it like it is”…

Open lines of communication are critical to maintaining top level customer service. At Corporate Copy Print we value your feedback and want to hear from you. Our quarterly survey is up and running, so watch your email for your chance to tell us like it is. Good or bad your comments are what help us improve, expand and focus on exceeding your expectations. While you’re there take a quick second to provide a referral and you can choose a special thank you gift. It’s quick and easy to participate – Just provide your email address when placing your next order. Can’t wait for the next order? Contact me and I’ll send you a survey link right now. -Alex

 

Making Effective Use of Newsletters

Newsletters remain a great way for businesses to spread information, tell their story, solidify customer loyalty, and increase sales.   Here are a few tips to keep in mind while designing your company newsletter:

Content is important. Successful newsletters provide interesting content for their readers, in addition to product information from the newsletter provider.

Color draws the eye. Use multiple colors of ink to draw attention to important articles and information. Two-color newsletters are very effective, and fullcolor newsletters are gaining popularity.

Pullquotes create interest. Pullquotes create interest and increase the likelihood that an article will be read. These quotes are taken directly from the article and focus on interesting key points.

Good design provides more room for copy.  A well-planned and designed newsletter can contain 20% to 30% more content than a casually designed newsletter. Seeking advice from professional graphic artists is often profitable. They can help design an effective template for your future use.

Good back-page design is important. An estimated 15% of readers start reading at the back page of a newsletter and work their way to the front page. Be sure to ask us for any help you need in designing your company newsletter.